What defines a coach? When we work with a club, we make certain assumptions and address these in several different ways: The mechanic The dictator The teacher The psychologist The coach Because all the clubs we help are low-member clubs, we assume that something is “wrong” and we have to go in and “fix it.”Continue reading “Coaching a Club”
Category Archives: Workbook
Workbook #7 Review and Reflect
When you brought out your Club Success Plan, did it seem foreign to you? 2. In what areas are you complete or near-complete? Congratulations! 3. In what areas does your club need more work? Those need to be prioritized. 4. Who is in charge of the Club Success Plan? How can this person present theContinue reading “Workbook #7 Review and Reflect”
Workbook #6: Marketing
When you market your club, what is your message? “Come to our meeting?” “Where Leaders are made?” “Come to our open house?” Your message must be compelling and address a problem that your prospective visitors need solving. So, of course you need to know what your market is. I can tell you what it isn’t.Continue reading “Workbook #6: Marketing”
Workbook #5 How do you learn
When you join a club or an organization, do you only learn when you are doing your part? That’s a trick question. What, exactly, IS your part? Starting with the basics: Timer: What kind of Speaking Skills or Leadership skills do you improve as a timer? Grammarian: How can being a grammarian be used toContinue reading “Workbook #5 How do you learn”
Workbook #4: How to build the Morale of your club
In your first impressions, how do you assess the emotional health of the club? Who’s the first person into the meeting? Do most of them show up as the second hand hits the starting time? Do they come in early and socialize? How are they greeted? Are the roles all filled or are they scramblingContinue reading “Workbook #4: How to build the Morale of your club”
Coach’s Corner Workbook #3–Focus
How do you keep your Focus? How to use this workbook: When we start our meetings, you can take notes on this workbook to use for later reference. During the meetings, you can write down pertinent questions that you have on the material for clarification, and you can write yourself prompts for questions to askContinue reading “Coach’s Corner Workbook #3–Focus”
Workbook week 2– Avatars
Who is your Target Market? How to use this workbook: When we start our meetings, you can take notes on this workbook to use for later reference. During the meetings, you can write down pertinent questions that you have on the material for clarification, and you can write yourself prompts for questions to ask ofContinue reading “Workbook week 2– Avatars”
Choosing your market
Wait! Don’t we just advertise to everyone and see who shows up for the meeting? Isn’t it supposed to appeal to a broad audience? Let’s look at the automobile industry. There should be just a few choices Now, look at the wide variety of vehicles. Of course, we have the choice of size and usage.Continue reading “Choosing your market”
Perception
One of the challenges you see is this one: If you could go back to your 18-year-old self, what would you say? Some respond, “Buy oil stocks!” Appreciate your siblings/parents/grandparents… Study business in school Watch less TV Take more pictures Don’t be so weird Don’t be so normal Remember that scene in Back to theContinue reading “Perception”